The Backroom Brief Film Series
Through Their Eyes
A short film about seeing the grocery trip from the shopper’s perspective.
Runtime • 0:50
Released • July 2026
Director’s Note
Operators spend their days looking at the store through the lens of conditions, labor, merchandising and execution. Shoppers experience something different. They see decisions, friction, discovery and dozens of small moments that determine how the trip feels. This film asks us to step behind the cart and see the store through their eyes.
Each Backroom Brief film pairs a visual story from the grocery floor with deeper operator analysis.
The Backroom Brief
Operator intelligence for the grocery floor.
Operator intelligence for the grocery floor.